HIPAA-COMPLIANT PATIENT ENGAGEMENT

 

UbiCare's SmarteXp platform is compliant with the Health Insurance Portability and Accountability Act (HIPAA). 

What it means for you and your hospital:

  • You can deliver relevant health education by email without separate consent as long as the patient gives you an email address. 
     
  • You can easily import a list of patients to give them access to the SmarteXp and receive educational content.
     
  • Patients can opt out and unsubscribe at any time.

According to the U.S. Department of Health and Human Services (HHS):

  • Clinical information on patients may be used to target educational communications
     
  • The Privacy Rule allows healthcare providers to use email for communication with patients.

Learn more about HIPAA and digital patient engagement. 

HIPAA map
Download the white paper on HIPAA and opt-out emails.
 
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